AUDIENCES FLOCK TO THE BIG SCREEN TO CELEBRATE NATIONAL CINEMA DAY IN IRELAND
Irish cinemas participating in Saturday’s National Cinema Day have reported record-breaking admissions at their venues.
National Cinema Day is proudly supported by Limelight Communications.
Figures released by leading box office analysts Comscore confirm that Saturday 3 September saw over 200,000 Irish cinema admissions. This is around three times the number normally seen for the same day in the most recent pre-COVID years. Over 95% of Irish cinemas took part in the initiative.
Enticed by a bargain ticket price of just €4 but also by shows featuring a diverse mix of current and recent film releases as well as much-loved classics, cinema-goers across Ireland responded in huge numbers to the invitation to celebrate the unique big screen experience.
Amongst the best-performing titles on the day were Minions: The Rise Of Gru, DC League Of Super-Pets and Top Gun: Maverick, as well as the 40th anniversary re-release of the classic ET.
National Cinema Day was developed by the wider Irish film industry and mirrored similar initiatives taking place all across the world, including the UK, US and others.
Welcoming the success of the event, Mark Doherty, Managing Director, Century Cinemas Letterkenny, said “Over 200,000 cinemgoers in one day, what a celebration of Cinema! National Cinema Day was an incredible success all over Ireland with admission records smashed, most shows sold out and an amazing atmosphere in every cinema. Hardworking Cinema Staff and Management all over the country deserve immense credit and thanks for making it such a wonderful occasion, and of course we want to say a huge thank you to audiences who came out to the big screen in their droves.”